See where your money actually goes.
Inflows on the left, net liquidity in the center, outflows on the right. A visual map of how money moves through your business, with efficiency ratios that tell you whether your spending is producing results.
- Revenue flow
- Expense breakdown
- Efficiency ratios
- Visual clarity
Revenue in. Expenses out. Clarity always.
The Financial Map shows your business as a system of flows, not a table of numbers. Revenue and funding enter from the left. Net liquidity sits in the center. Expenses flow out to the right. The width of each flow is proportional to its dollar amount so you see imbalances at a glance. This visualization is unique to RunwayCal.
Follow the money
Inflow Visualization
Revenue and funding sources flow in from the left side of the map. Recurring, one-time, and project-based revenue are separated and quantified. Each source shows its proportional contribution so you see which income streams drive your business. The visual layout makes concentration risk obvious without needing to calculate percentages.
Outflow Breakdown
Payroll, tools, commitments, and discretionary spend flow out to the right. Know what each category costs relative to total burn. The proportional widths make it immediately clear where the majority of your cash is going. Compare inflow and outflow widths to see your net position at a glance.
Efficiency Ratios
Revenue per Employee, Burn Multiple, and payroll as a percentage of total spend. Green thresholds indicate healthy efficiency, amber signals watch closely, and red means the ratio needs attention. These ratios update as your data changes so you always see where you stand relative to healthy operating ranges.
What you get at every tier
| Capability | Free | Pro $29/mo | Growth $149/mo |
|---|---|---|---|
| Basic financial map | upgrade | ||
| Flow visualization | |||
| Efficiency ratios | |||
| PDF export | |||
| Multi-location view |
Works with the rest of your financial stack
Understanding your money flow should not require a CFO.
Free to start. No credit card required.
Related terms:Cash Flow·Revenue·Operating Expenses·Capital Allocation